Today’s media landscape is vast and daunting. The rapid growth of social media means anyone can be a publisher. While this creates many opportunities for your business, it also brings risk. Eliminate that risk by being prepared to answer those awkward questions.
I’ll let you in on an industry secret – journalists really don’t care if you have good news or bad news to share. But they do care about how you perform on air – as do your customers and stakeholders.
The simple fact is that the better you come across in a broadcast interview, the more trusted you and your brand will become. You’re also more likely to be invited back, this time as the go-to expert on your given subject.
Now – forget what you’ve heard. Media training doesn’t have to be about sitting in a meeting room for hours, digesting a set of dull slides. It all starts with a conversation about your media presence – and that conversation is free of charge.
I’ve created The Green Room – a place where you can get free feedback on your first broadcast interview, and professional advice on how to improve. I’ve also created a suite of training that can be tailored to your needs, your budget and your goals. Topics include :
- How to get the best from broadcast interviews
- Building and maintaining a media reputation
- Putting your workforce at the heart of a story
- Understanding the platform – a guide to social media storytelling
- Reactive communications – how to handle incoming media enquiries
- Crisis communications – planning and delivering a message that matters
Along with regular training, I’ve also helped high profile clients select senior leaders – putting candidates to the test in a public facing environment.
Ongoing Support
Need more than a one-off? I offer flexible retainer packages so you’ve got expert backup whenever you need it – and packages for specific projects like launch events and keynote presentations.
Don’t wait until the interview starts. Let’s make you the good talker everyone remembers.
© 2026 Kevin Stanley